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Press Release
03 November 2026

K2G Holding AG: K2G Subsidiary In-Revento and ecore to Launch MyGenny.bro in December 2026 – Target: 4,000 Licenses by 2029

MYGENNY BRO IN ECORE: INSTANT QUOTE COMPARISONS FOR SWISS INSURANCE BROKERS

Baar (pta036/03.11.2026/19:09 UTC+1)

I have shortened the sentences. The joint assessment regarding uniqueness is included below; this wording is subject to ecore’s confirmation.

PRESS RELEASE

K2G subsidiary In-Revento and ecore: MyGenny.bro launches in December 2026 – Target: 4,000 licences by 2029

MyGenny.bro brings insurance comparison directly into the ecore broker platform. This is intended to enable Swiss insurance brokers to access comparable quotes more quickly.

Baar / Altendorf, [publication date] – In-Revento is a wholly-owned subsidiary of K2G Holding AG. Together with ecore, the company plans to market MyGenny.bro in the Swiss brokerage market. The product, developed by In-Revento, will be integrated into ecore as a paid add-on module.

Delivery is set to begin in December 2026. Both companies are aiming to sell a total of 4,000 MyGenny.bro licences by the end of 2029.

From the existing policy to comparable quotes

The process begins with the customer’s existing insurance policy. The broker uploads it to MyGenny.bro. The software extracts the relevant data. It then uses this data to generate and compare insurance quotes.

This reduces the need for repeated manual data entry. As a result, customer enquiries can be processed more quickly.

According to a joint assessment by ecore and In-Revento, MyGenny.bro offers a unique solution. This applies to both the Swiss and international markets. The key lies in the combination of three functions: AI-powered policy analysis, automated quotation requests and direct integration into brokers’ workflows.

This integration makes these functions directly accessible within the familiar ecore working environment. This is intended to free up more time for personal advice. Client relationships, advisory mandates and commission fees remain with the respective broker.

Established market access and shared growth

As of October 2026, ecore has more than 650 active platform licences. This figure is set to rise to over 1,000 by the end of 2027. This user base forms the foundation for marketing the additional MyGenny.bro module.

In-Revento provides the comparison technology and the technical integration. Under the proposed cooperation model, ecore is responsible for integration, marketing and customer invoicing.

An exclusive partnership with defined performance targets is planned for the Swiss brokerage market. Existing direct MyGenny.bro customers are excluded from this.

The joint sales target is a total of 4,000 MyGenny.bro licences by the end of 2029. This underlines the partnership’s growth ambitions.

Roll-out to begin in December 2026

Delivery via the ecore platform will commence in December 2026. The key terms of the collaboration are set out in a Memorandum of Understanding.

Prior to delivery, the details will be set out in the final cooperation and licence agreement. These include technical implementation, operation, support and data protection.

A possible second phase concerns the ecore customer app. The partners are currently evaluating an additional feature for this. This would allow customers to ask questions about their own policy using natural language.

About In-Revento

In-Revento GmbH is based in Baar. It is a wholly-owned subsidiary of K2G Holding AG and the developer of MyGenny.bro. The solution supports insurance brokers in policy analysis, quotation preparation and insurance comparison.

About ecore

ecore GmbH is based in Altendorf. It offers a CRM and work platform for the Swiss insurance brokerage sector. As of October 2026, ecore has more than 650 active platform licences.

Media contact

Genadi Man
In-Revento GmbH / K2G Holding AG
Email: g.man@k2g.ai
Telephone: +41 79 852 12 30

 

K2G Holding AG: K2G Subsidiary In-Revento and ecore to Launch MyGenny.bro in December 2026 – Target: 4,000 Licenses by 2029